SBRMC Names New CEO

1/18/2021

(Foley, AL – January 2021) – South Baldwin Regional Medical Center is pleased to announce, Eric Roach has been appointed the new Chief Executive Officer, effective January 18, 2021. Roach returns to South Baldwin Regional Medical Center where he served as the Chief Financial Officer from 2001-2003.

“I am excited to be back at South Baldwin Regional Medical Center and to again work with and support the medical staff, board of trustees, employees and community as we expand healthcare services and strengthen the quality care we provide our patients,” said Roach.

Roach returns to Foley with over 22 years of healthcare experience working as a CFO within hospitals and physician clinics and in regional leadership roles covering multiple states. Eric currently serves as CFO at East Georgia Regional Medical Center, a 149-bed hospital in Statesboro, Georgia where he has been integrally involved in the hospital’s response to the COVID-19 pandemic.

“Eric is a team-builder and he is committed to creating strong satisfaction among employees and providers,” said Keith Granger, CHSPSC, LLC Regional President and Market CEO for Alabama. “His excellent communication and collaboration skills have helped him establish collaborative, productive relationships with providers, patients and community stakeholders and we are confident his knowledge of the hospital and our region will help us sustain our momentum.”

“We are pleased to welcome Eric back to the Baldwin County community,” said Steve Love, Chairman, South Baldwin Regional Medical Center Board of Trustees. “Eric is the right person to lead the hospital as we advance our strategic growth initiatives and build upon the quality care that is provided to our community.”

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